environmental sustainability Additionally, there have been various current posts about requiring manufacturers to use less packaging. The media claims protests on packaging at grocery stores and so forth. Too much packaging they say. Well, where would they be without it? Squashed, broken, inedible or whatever. Ever see the IT commercial for EBay? Well, product packaging is IT. You can't have an item without a bundle and IT is all over.
And that's simply the beginning. Who is going to purchase your product? Do you understand? Are you knowledgeable about what language, colors, style and product packaging materials that attract your target demographic? This can make or break whether your item sells or not. Ask yourself who do I desire to buy my item and what packaging qualities will appeal to them?
Faucet water is there for all of us to drink thanks to our public utility systems. We just turn on the tap and out it streams. If you have actually lived or taken a trip in a nation where there is no tidy public water, you will comprehend what a true blessing faucet water is! It is safe to drink, however, because of the earth's hydrological system, the same water is recylcled over and over again, and since we people have introduced over 75,000 harmful chemicals into this system, the purity of our tap water is questionable. The many chemicals we use in our everyday lives undoubtedly end up in our water as do chemicals from market and farming.
The general rule is that the package must be 8-10% of the overall cost on average. 10% of every dollar spent at retail is straight attributable to product packaging. However that cost can vary drastically with the item being packaged. The percentage of cost is lower with high ticket items and higher with commodity items in addition to items in which the product packaging is a larger component than the product itself.
Yet, the concern transcends the conservative-liberal divide. Tidy energy is not limited to the granola-crunching Sierra Club member any longer. Wal-Mart is a huge advocate of sustainability and renewable resource. And Raytheon Co. simply won an Energy Star Award for Continual Excellence from the U.S. Environmental Defense Company for "lowering energy intensity by 3 percent in 2010 and by 22 percent given that 2007" and cutting more than 2 million kWh in 2010.
The story's success is ART. The message I got was that I can do environmental sustainability for businesses something to assist. Not only can I belong of the recycling chain but as artists we can all paint something that can make an influence on the lives of others and maybe alter the way somebody else sees and engages with the world.
What we require is a little environmental personal duty and lets start with those making one of the most noise out there about the problem, then we can proceed from there. I hope this post propels thought in 2007.